The Canadian destination of Greater Victoria has successfully renewed its certification as a Biosphere Certified Destination, reinforcing its commitment to sustainable tourism. Through a comprehensive strategy based on public-private collaboration, sustainable planning, and community engagement, the destination continues to position itself as a model of responsible tourism aligned with the United Nations Sustainable Development Goals.
The Canadian destination of Greater Victoria has officially renewed its Biosphere Certified designation, an international distinction that endorses its ongoing commitment to sustainable tourism and continuous improvement in the implementation of best practices aligned with the United Nations Sustainable Development Goals (SDGs).
This renewal confirms that Greater Victoria, located in the province of British Columbia, continues to actively integrate sustainability at all levels of its tourism model. At Biosphere, we congratulate the team at Destination Greater Victoria on this new achievement, which reflects a tourism management approach rooted in environmental responsibility, inclusive economic development, and social cohesion.
Sustainability has become a strategic pillar for Destination Greater Victoria, the organization leading the destination's tourism development. Its approach has focused on aligning tourism activity with the values of the local community, minimizing the negative impacts of tourism, and maximizing its social and environmental benefits.
To achieve this, a multi-stakeholder Sustainability Committee has been implemented within the destination's governance structure. This committee works collaboratively to define strategies, monitor progress, and ensure a shared vision of sustainability that involves both the public and private sectors.
In addition to institutional efforts, Greater Victoria has fostered a strong network of collaboration among tourism businesses, community organizations, and local stakeholders. This ecosystem has been essential for advancing responsible practices such as efficient resource use, promotion of sustainable transportation, waste management, and the conservation of natural and cultural heritage.
The renewal of the Biosphere Certified distinction is not only a recognition of the efforts made but also a tool that positions Greater Victoria as an international benchmark for responsible tourism. This recognition strengthens the destination’s reputation among increasingly conscious travelers who value transparency, ethics, and environmental commitment when choosing their travel experiences.
An invitation to keep building a more sustainable destination.
At Biosphere, we encourage more businesses, accommodations, tour operators, and organizations in the area to join the Greater Victoria Biosphere Destination program. Being part of this community means making a real commitment to sustainability, but it also offers competitive advantages such as enhanced brand image, access to new markets, and increased trust among travelers.
In a global context where responsible tourism is more necessary than ever, Greater Victoria proves that sustainability is not an option, but the path toward a more resilient, inclusive, and future-ready model.