TIA Yukon Adopts the Biosphere Methodology.

In a world where sustainability has become a business priority, the Tourism Industry Association of Yukon (TIA Yukon) has decided to lead the change in its territory by adopting the Biosphere methodology. This step marks the beginning of an ambitious project to transform Yukon’s tourism, aligning it with the United Nations’ 17 Sustainable Development Goals (SDGs) and establishing it as a benchmark for environmental and social responsibility.

Why TIA Yukon Chose the Biosphere Methodology?

TIA Yukon evaluated various options to implement sustainable practices in the region and chose Biosphere for its combination of international recognition and accessible tools. The experience of numerous tour operators in British Columbia with the Biosphere system served as an inspiring example for the TIA Yukon team, who highlighted not only the platform’s ease of use but also Biosphere’s excellent customer service.

Dylan Soo, CEO of TIA Yukon, emphasized this choice, stating, “We evaluated several sustainable tourism certification bodies and chose Biosphere because it offers the best balance of recognition and ease of implementation. We were encouraged by the success of many tourism businesses in British Columbia that have already achieved impressive results with Biosphere.”

What This Commitment to Sustainability Entails?

This commitment represents a significant opportunity for Yukon’s tourism business leaders. By joining TIA Yukon in its journey towards Biosphere certification, these companies can benefit from a comprehensive approach to sustainability that enhances both operational efficiency and appeal to conscientious travelers.

The Biosphere methodology allows businesses to design their own Sustainability Plan, selecting activities aligned with the SDGs and creating a positive impact on the environment and the local economy. Additionally, operators who adopt sustainable practices through Biosphere will gain access to management tools that not only optimize their operations but also increase their visibility in a global market that is increasingly interested in responsible tourism.

A Vision for the Future of Tourism in Yukon.

TIA Yukon has a clear vision, which is “to make Yukon a leading destination in sustainable tourism.” In this initial phase, TIA Yukon is inviting regional tourism businesses to join this commitment, offering them the opportunity to access sustainability plans at a reduced cost. In doing so, they are not only paving the way towards Biosphere’s sustainability certification but also creating a community united around a common goal: to make Yukon a model of how tourism can thrive in harmony with the environment and local culture.

In this regard, Tyler Rose, President of TIA Yukon, expressed this vision strongly: “While this is only the beginning, TIA Yukon hopes to set a positive example and gain momentum for other local operators to join. Working together, we can make sustainability the cornerstone of Yukon’s tourism industry.”

Sustainability Is No Longer Just a Trend.

For tourism sector leaders, adopting Biosphere certification is not only a strategic decision but a step towards the future of the industry. Sustainability is no longer just a trend; it is a requirement to stay competitive and relevant in today’s market. With Biosphere, Yukon businesses can be pioneers in responsible practices, benefiting both the environment and the local economy.

Foto: https://tiayukon.com/

The Tourism Industry Association of the Yukon (TIA Yukon) is the voice of Yukon’s tourism industry. As the visitor industry association in the territory, they are focused on building a unified voice and taking collective action to influence, promote, and support the development of tourism in Yukon.